Meet The Team

Purveyors of Investment & High End Bikes in Sheffield, England

James Holland

Owner

The Bike Specialists, Sheffield

With a love of motorbikes from a very early age and being born into the motor trade, James had always envisioned himself opening a specialist motorbike dealership, and so, in 2006, fuelled with ambition, driven by passion, James founded The Bike Specialists with a desire to give his customers a truly special motorcycle buying experience.

As a collector and enthusiast, James is an expert on all things two-wheels, always giving his customers complete peace of mind, at every step of the way.

With such passion comes strong attention to detail, a must when dealing with classic, investment and race bikes. James understands exactly what his customers are looking for and will always advise based on the clients needs, his knowledge and experience gained over the years, building rapport with his customers through honesty and trust.

Taking great pride in each and every motorcycle in stock, James and his team strive for perfection and have built up a reputation for doing so. With repeat customer’s including legendary motorcycle racers, A-list celebrities and other fellow enthusiasts, James takes great pride in the service he and his team offer.

The continued success of The Bike Specialists has been the result of all of this, plenty of hard work, lots of enthusiasm and a real passion for motorbikes.

Dave Higgins

Sales Manager

Ducati / Suzuki / Yamaha main dealer experience

Dave has spent his whole working life in the motor trade, from workshop through sales and management roles including working within a Ducati/Suzuki/Yamaha main dealer environment. His lifelong passion for motorcycles is demonstrated throughout everything entailed in his role. This passion combined with his background in sales and excellent organisational skills help keep the showroom looking phenomenal and ensure everything runs smoothly, just as we like it.

Chris Maguire

General Manager

10 years with BMW Motorrad; cars and motorcycles

Chris has joined our team with a wealth of experience in the motor industry in both cars and motorcycles. He’s crazy about anything 2 or 4 wheeled as long as it has an engine. He’s worked for BMW Motorrad for 10 years so has extensive experience within the German brand & he can’t wait to learn all about high end investment motorcycles.

Chris says ..My main focus are attention to Detail by providing exceptional customer service and retaining customer loyalty. I’m looking forward to the challenge what The premium brand of the Bike and Car specialists has to offer and helping to grow the business further by adding my experience to an already fantastic team.

Mark Pemberton

Operations Manager

Mark has been a driving force at The Car & Bike Specialists since day one and plays a pivotal role in the company’s ongoing success. With a strong work ethic and sharp business mindset, he oversees the day-to-day operations, ensuring everything runs efficiently and to the highest standard. Thorough and hands-on in his approach, Mark works closely with every member of the team and is always pleased to welcome and engage with our customers.

Simon Hayes

Business Manager

Simon is one of our longest-serving team members, having progressed through the business from vehicle preparation to Business Manager. His journey gives him a deep understanding of the trade from the ground up, making him an invaluable part of the team. With a strong head for finance and a thorough approach, Simon works closely with customers to secure finance packages tailored to their individual needs, ensuring a smooth and straightforward process from start to finish.

Dave Aspinall

Motorbike Technician

Dave brings over twenty five years mechanical and technical experience to the team, a master BMW and Yamaha technician who has a very keen eye for detail and perfection.

Preparation and re- commissioning is completed here in our purpose built retro workshop facility in order for us to retain the highest standard in the industry.

A very keen and very under rated trials rider and a true motorcycle enthusiast.

Alex Robinson

Vehicle Preparation

Alex plays a key role in our preparation and delivery team, ensuring every motorcycle is finished to the highest standard before reaching its new owner. With a strong attention to detail and a thorough, methodical approach, he takes real pride in making sure each bike is perfectly presented and ready for handover.

Plenty of space. No hassle from sales staff just asked if we'd like a drink and were happy for us to wander round with our dog.

Christopher Watson

professional from start to finish, a pleasure to deal with and would highly recommend to anyone looking to buy that special bike !!

Craig Burridge

Ducati V2 Great sellers, bike is amazing and immaculate

Sam Neil

First Class First class service, great bikes, peace of mind, and an absolute pleasure to deal with.

Paul taylor

Wow. I felt a bit intimidated visiting The Bike Specialist when I saw some of the amazing high end and classic bikes in there. However, they had a bike that I wanted, called in and couldn’t have been happier with the welcome, service and bike knowledge on offer. Chris was great to deal with, gave me a very sensible trade in price on my old bike and made the whole process very easy and stress free. I’m currently enjoying my new bike, while also working out ways to buy another one from them and where I can hide it in my garage 🤔😁. It’s worth a visit just to ascend the ramp to the first floor and all of the lights automatically illuminate. It may make the experience better if you could activate a speaker with angels singing as the lights turn on 🤣 Top quality experience and I’d highly recommend them.

Matt Duffy

They are The Bike Specialists I thought I was in a dream when first got to know about this team about 10years ago, even went to visit them at the Old Barracks in Sheffield which is like a sanctuary that takes you back in time to the present & the future. Thanks James Dave Chris & all those in the workshop & behind the scenes. And of course the Panagale that I am proud to own. Gary (Surrey)

GARY LECKY

I bought my first bike with these lot and they are absolute legends and have top notch bikes and an outstanding service big thanks to simon chris and mick who delivered my bike.

Adeel Hashmi

What can you say about this place . If you love bikes these guys have got the lot . Make dreams come true . All the high end bikes you can imagine and more. Awesome place

carl sutcliffe

Just a quick word to say thank you for sorting out the warranty work and parts for the R1250RT. I very much appreciate it. The garage was also impressed at the professionalism and prompt payment that was made.

Marc

I love this place, unfortunately I don't have the budget for most of the beautiful machines on display. However if I did I would definitely consider them. Attention to detail and passion for the machines on display is second to none. What I will say is if you go on a bike or in a nice sounding car go in to park you can actually drive/ride into the showrooms turn into the front entrance and immediately turn left up the ramp it's such a fun thing to do open your windows and take in the noise 😂👏👏 The Bikes on display are another level some exotica you normally only find in museums MV, Ducati 851,888,Sp1, Triumphs, Benelli, Egli, Vincent, Norton,Honda RC30,45, NR750, Yamaha OW01, the list is endless like the lines of Ducatis and MVs.

Neil Pascoe

Purchased a CCM from The Bike Specialist this was a distance purchase as I was over 200 mile’s away Chris sent me a detailed video and arranged delivery with Dave the bike turned up exactly at the time I was given and the bike is fantastic. I would highly recommend,them they have a great selection of bikes . Thanks Chris and all the team

alan darroch

Dave and all the guys down at the Bike Specialists are absolutely fantastic, from having a look at the bike to purchasing it. They have done everything they said they would, and I can't recommend them enough. 5* from me. Hope to deal with you guys again soon.

Matthew Marshall